Articles

I recently launched an online piano lesson course for kids, and have been taking marketing course after marketing course to figure out how to get my brand out there!

In doing so, I’ve learned a lot of very valuable information about using Facebook as a marketing tool for businesses. If you find your target audience, your advertising can be incredibly affordable AND valuable. Here are some tips for ways to utilize Facebook to get your studio name to your target customers:

By Sarah Haughton The majority of my students enjoy learning theory. They enjoy the process of learning about the sounds they hear. Occasionally, however, I encounter a student that couldn’t care less about the “why” behind the music they are hearing, they just want to make the sounds. The traditional theory workbook does little to excite this student. More often, this student becomes frustrated and shows...

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By Jamey Mann A couple week ago in Alexandria, VA, I had the privilege of taking Suzuki Guitar books 2 and 3 with Andrea Cannon. At this year’s institute were many returning young students and some new faces. The student’s ages were 6 to 11 years old and they were playing in books 2 through 5. Most of our observation of master classes and theory lessons...

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Each teacher hopes to give the gift of music into the hands of every student. We typically share lots of knowledge about note reading, theory, improvisation, practice and performance with our students, but I want us to think for a moment about the student’s instrument. Specifically taking time to remind each student and their parents to spend some time researching how to care for that...

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