mobile-logo

studio Tag

02 Sep

September Studio of the Month – Jim Beaver’s School of Music

by cconrad
in Announcements
Comments

SH: Tell us about your studio. Jim Beaver’s School of Music, located in beautiful Hendersonville, NC offers private and group classes for: Classic/Acoustic/Electric Guitar, Bass Guitar, Piano, Voice, Percussion and Drum Set, Ukulele, Dulcimer, Flute, Recorder, and strings instrument repair and maintenance. www.jimbeavermusic.com SH: What is your experience, and the style you teach? Our studio is staffed with instructors from all walks of musical life, from classically trained academics to weekend warriors. Our...

Read More
21 Aug

Igniting the Spark

by admin
in Performance, Program Development
Comments

Spark

The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires. – William Arthur Ward

As summer draws to a close, I reflect on my studio goals for the coming year. September always provides an opportunity to begin anew! This year, I will strive to empower students to be accountable for their own learning. As the above quote states, the most effective teaching is that which inspires the learner. I would like to inspire my students to learn, not for me or for their parents, but for themselves. A tall order. For the students that already have a passion for music, this is easy. My job is simply to keep that flame glowing by assigning appropriate repertoire and challenges. For others, however, it can be difficult to ignite that spark.

Continue reading
09 Aug

Affordable Marketing in Your Community

by cconrad
in Marketing
Comments

marketingWith families returning home from summer vacations and gearing up-for-back-to-school, it’s important that your studio’s name and information is out in the community so that you have new students enrolling this fall. Even if you don’t have a huge advertising budget, there are creative ways to become a community presence that will cost you little to nothing.

Here’s a few affordable — and even free — ideas from my experience and observations of other successful studios in my community:

  • Sample Classes – I teach group piano classes, so during the first week of August, I set up shop at the community room of my local library and offer sample classes. I have my studio policy and registration forms to send home with families and provide a special discount offer for families who enroll within a week of attending a sample class. A friend of mine who teaches Music Together classes does her sample classes at the local Children’s Museum, who advertise them for her free of charge, since they enjoy having a musical activity to offer museum visitors.
    Continue reading
24 Jul

Interviewing Prospective Students – Part 2

by admin
in Marketing, Policies and Procedures, Program Development
Comments

TransferInterviewing the Transfer Student

The interview process for the transfer student provides a window of opportunity. First, to see if your studio is the right fit. Second, to assess skills and knowledge, and third, a great way to start planning curriculum if it turns out to be a good fit! I have developed a form I use with a list of activities as well as questions that include the obvious (name, age, date of birth, grade in school, and school that they attend). I take notes on this form so that I can refer back to it later. After the initial questions have been asked, I launch into the following assessment activities.

Continue reading
10 Jul

Interviewing Prospective Students – Part 1

by admin
in Marketing, Performance, Policies and Procedures, Program Development
Comments

InterviewIn a recent blog, I discussed the phone interview. The next step is to meet face to face. Before I accept a student, I always meet with both parent and student in person. Whether you call it a consultation, initial mini-lesson or interview, this meeting is a crucial part of my studio procedures. It is an opportunity for both parties to discover if they are compatible; i.e., is it the “right fit?” I think of it as a two-way interview. Not only am I assessing the student, I am also providing them with a picture of what lessons will be like with me. In my studio, I do not to charge a fee for this interview. It is free for those with whom I decide to meet. However, one could certainly decide to charge a fee as it does take valuable time.

Continue reading